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Analytical Marketing System

   Also found in: Acronyms 0.01 sec.
Analytical Marketing System
Any system whereby marketers use computers or computer-generated data to make decisions on how to market a product. For example, marketers may create a database of potential customers and use an analytical marketing system with certain inputs to determine the best target audience.


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The Customer Matching Guide joins The Raab Associates Guide to Customer Management Systems, which since its original edition in 1994 has become the most trusted, comprehensive source of information for buyers of campaign management and analytical marketing systems.
4 million company with seven offices in North America, The M/A/R/C Group is recognized for pioneering the development of analytical marketing systems and the ability to provide solutions to complex marketing problems.
5 million company with seven offices in North America, The M/A/R/C Group is recognized for the development of analytical marketing systems and the ability to provide solutions to complex marketing problems.
 
 
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