after-sales service

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After-Sales Service

Any assistance a seller provides a buyer after a good or service is sold. For example, a car dealer may offer free or discounted service on a car for a year after purchase. Likewise, a computer manufacturer may offer free technical support to customers. After-sales services are important to building brand loyalty and generating repeat customers.

after-sales service

back-up services and facilities provided by the suppliers of goods and services to their customers. After-sales service can include free maintenance and repairs, a telephone service for dealing with customers' queries, and an express PARTS delivery service. An after-sales service is an important part of the MARKETING MIX, serving to enhance customer loyalty and provide valuable feedback about its goods and services. See CUSTOMER SERVICES, GUARANTEE, REPLACEMENT PARTS.

after-sales service

the provision of back-up facilities by a supplier or his agent to a customer after he has purchased the product. After-sales service includes the replacement of faulty products or parts and the repair and maintenance of the product on a regular basis. These services are often provided free of charge for a limited period of time through formal guarantees of product quality and performance, and thereafter, for a modest fee, as a means of securing continuing customer goodwill. After-sales service is thus an important part of competitive strategy. See PRODUCT DIFFERENTIATION.
References in periodicals archive ?
During the first six months of 2015, the Group further refined and implemented the growth strategies for after-sales services and consolidated and renovated a number of outlets.
Computer tomography Light Speed VCT 64 (GE) maintenance, repair and after-sales services, including the replacement of faulty parts and reinstalling the software.
According to the latest customer-satisfaction survey regarding car after-sales service presented by ISQI (Iran Standard and Quality Inspection Company), ISACO has gained 81.
Some brands, he said, are famous for their after-sales service.
To the IKCO president, customers are the company's main stakeholders, the satisfaction of whom can be gained not just by production numbers and figures, but by the quality of products and after-sales services.
The aim of the new training facility is to improve the skills of after-sales service staff at dealers throughout the world and to perform R&D in repair and maintenance technology.
SINGAPORE, May 9, 2013 /PRNewswire/ -- China Yuchai International Limited (NYSE: CYD)("China Yuchai" or the "Company"), announced today that its main operating subsidiary, Guangxi Yuchai Machinery Company Limited ("GYMCL"), has won two of the most prestigious auto part after-sales service awards in China.
I would like to take this opportunity to thank our Jaguar Land Rover customers for their confidence in our services and continued support, and I would also like to extend my deepest gratitude to the after-sales service team for their unwavering dedication and loyalty.
After-sales service would also be provided with similar centers in Dammam, Riyadh, Madinah, and Makkah, in addition to other branches in Jubail, Al Qassiem, Tabouk, Taif,Jizan, Khalis Mushait and Al Hufoof.
AEROChain offers after-sales services for customers and suppliers including trading, supply chain collaboration, forecasting and advanced planning, technical information (publications), maintenance repair management, technical services, and community capabilities.
Auto 4S shops provide complete after-sales services while maintenance factories supply convenient and cheaper services.