Advocacy Advertisement

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Advocacy Advertisement

An advertisement that promotes something other than a good or service. Specifically, advocacy advertising advances a political, social, religious or other, similar issue. A commercial asking viewers to vote for a certain candidate is an example of advocacy advertising. An advocacy advertisement may ask for donations for causes. Advocacy advertising is important in raising awareness.
References in periodicals archive ?
the United States Supreme Court ruled that the electioneering communication ban contained in the BRCA was unconstitutional with respect to such issue advocacy advertisements.
According to the bill, civilians will not be allowed to run paid advocacy advertisements in newspapers and magazines regarding the national referendum.
For the reasons set forth below, your stations must honor its arrangement with AFP and continue to air these important issue advocacy advertisements.
In my own research on the Crowsnest Pass, I have found some highly ideological advocacy advertisements that ran in local papers just after World War II.
Advocacy advertisements on Mike Allen's Politico Playbook, March 12-16
The coalition, led by Sokol, placed full-page advocacy advertisements in Roll Call and The Hill, two widely read news publications that circulate in Congress.
Following are two of AHF's advocacy advertisements that have run and will run on www.
In addition, the New York Times reported that as of October 17, 2010, AFF had devoted more than half of its television advertising spending in 2010 to express advocacy advertisements.