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ASA |
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ASA See American Society of Appraisers.How to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit webmaster's page for free fun content. |
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| In early March 2005, the Advertising Standards Authority (ASA) in
the United Kingdom--a quasi-government "truth in advertising"
watchdog--upheld a complaint against an organic group for fund raising
leaflets implying that organic foods were healthier. Using the Landbank Report, the Women's International Network
challenged P&G's environmental equivalency claims before the
UK's Advertising Standards Authority, which ruled that
P&G's claims were misleading. Their latest disagreement involves the
former's complaint to the Advertising Standards Authority (ASA)
that Gillette's advertising is misleading -- complaints that have
already been upheld in Australia and Germany. |
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