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Address Hygiene |
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Address Hygiene The accuracy of a list of addresses. If one has a list of addresses (such as subscribers to a newspaper or donors to a political campaign), one may generally sell the list to another party. Lists tend to have better address hygiene if they are newer and if the addresses came from individuals who signed up for the list voluntarily. Address hygiene is important in direct mail marketing. Want to thank TFD for its existence? Tell a friend about us, add a link to this page, add the site to iGoogle, or visit the webmaster's page for free fun content. |
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