Above-the-Line Cost

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Above-the-Line Cost

In advertising, the costs related to non-technical aspects of the production of a commercial to air on television or over the radio. Above the line costs include paying actors, script writers, and so forth. They do not include technical issues like special effects or equipment. See also: Below-the-line cost.
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Remember that your above the line costs are the revenue and expense items, and your below the costs are overhead, sales, general and administrative expenses, and finally profit margin.